Poster art from this event


Human Be-In

"A Gathering of the Tribes for a Human Be-In," announced on the cover of the new issue of the San Francisco Oracle, would feature Timothy Leary, Allen Ginsberg, Gary Snyder, Richard (Ram Dass) Alpert, Dick Gregory, Lenore Kandel, Jerry Ruben, and All SF Rock Bands January 14, 1967, 1 to 5 pm in Golden Gate Park 30,000 people showed up. The Grateful Dead, Quicksilver Messenger Service and others called the tune. Leary, in his first San Francisco appearance, uttered the sound bite of the decade: "Turn On, Tune In, Drop Out." Oracle publisher and Be-In co-organizer Allen Cohen characterized the event as a necessary meeting-of-the-minds, bringing together the philosphically opposed factions of the late 1966 San Francisco-based counter culture: on one side, the Berkeley radicals, who were tending toward increased militancy in response to the U.S. government's Vietnam war policies, and, on the other side, the Haight-Ashbury hippies, who, with the help of psychotropic compounds and various spiritual guides, saw the cosmic karma in it all, and urged peaceful protest and ongoing joyful celebration. The Be-In focused the key ideas of the 1960s counter-culture: personal power, decentralization, ecological awareness, consciousness expansion. More encompassing than a war protest movement, the counter culture "questioned authority" in regard to civil rights, women's rights, and consumer rights, shaped its own alternative media - the "underground" newspapers and radio stations, and spawned new directions in music, art, and technology. In the 1970s, the dynamic San Francisco area milieu, blending Silicon Valley with Haight Ashbury and Berkeley, gave birth to the personal computer - the ultimate gesture of personal power, "counter" to the then-prevailing main frame computer paradigm that implied centralized authority.

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